Showing posts with label Paradigm Shifts. Show all posts
Showing posts with label Paradigm Shifts. Show all posts
Friday, February 11, 2011
Monday, September 6, 2010
Flaka Cruising
 |
| Flaka Cruising |
In October 2008, he found my profile on Ecademy.com and through the information on my website, he realized he had some changes to make on and in his marketing materials.
His main message used to be:
Don't forget to book your cruise early.
After being introduced to Remember the Ice, he realized that he had a serious word choice situation. We connected on a skype call in late October after he read the empowering word choice story. His comment about having "poisonous words" on his site was a strong statement about "(K)notty words".
He had already made the change to what you see on the banner (left). A simple new statement now graces their brochures and their website.
Remember to book early
Cornelis has truly embraced the concept of empowering word choice. Oh, yes. His company experienced a 160%+ increase in business for 2009; and is already ahead of that pace for 2010.
I smile as I just received a tweet from Cornelis saying he has another booking for 2011. Empowering word choice is a powerful tool.
Thursday, September 2, 2010
Remember the Ice -- some background on the story.
Remember the Ice is about raising your awareness regarding the use of "(K)notty Words".
Here they are again: Not, Don't, Can't, Won't, Wouldn't, Couldn't, Shouldn't.
The original story, that led to the title of the book, reads as a simple one. Really. Change a sign from negative to positive.
Don't Forget the Ice to Remember the Ice.
Upon further review, it becomes very apparent this is much more than a simple positive message story. And it is so much more. Actually, the story of helping Rick, the manager of the convenience store sell more ice is just the tip of the Iceberg. (And the pun is intended!)
This past July 23rd, Remember the Ice turned 19! Nineteen years of re-framing my written and spoken words to empowering word choice. Hundreds of thousands of times catching myself shifting from a “(K)notty Word” to an empowering alternative.
Since July 23, 1991 @ 10:07 AM, a Tuesday, I have been focused on eradicating the "(K)notty Words" and have been successful. For me, the most empowering words I now use are the Re-Framing Five: Do, Can, Will, Would, Could. The impact of using the new words of choice has played a significant role in the paradigm shifts I have experienced.
And, yes, I would love to hear you got a copy of the book:
• And experienced enhanced relationships because your communication has improved.
• Or, maybe you are in sales and you have experienced a sharp increase because of your new word choice.
• Maybe you just feel better about your self talk.
What ever the case, you have the opportunity to attract more of what you want because you are communicating more effectively.
Empowering Regards,
Bob
Here they are again: Not, Don't, Can't, Won't, Wouldn't, Couldn't, Shouldn't.
The original story, that led to the title of the book, reads as a simple one. Really. Change a sign from negative to positive.
Don't Forget the Ice to Remember the Ice.
Upon further review, it becomes very apparent this is much more than a simple positive message story. And it is so much more. Actually, the story of helping Rick, the manager of the convenience store sell more ice is just the tip of the Iceberg. (And the pun is intended!)
This past July 23rd, Remember the Ice turned 19! Nineteen years of re-framing my written and spoken words to empowering word choice. Hundreds of thousands of times catching myself shifting from a “(K)notty Word” to an empowering alternative.
Since July 23, 1991 @ 10:07 AM, a Tuesday, I have been focused on eradicating the "(K)notty Words" and have been successful. For me, the most empowering words I now use are the Re-Framing Five: Do, Can, Will, Would, Could. The impact of using the new words of choice has played a significant role in the paradigm shifts I have experienced.
And, yes, I would love to hear you got a copy of the book:
• And experienced enhanced relationships because your communication has improved.
• Or, maybe you are in sales and you have experienced a sharp increase because of your new word choice.
• Maybe you just feel better about your self talk.
What ever the case, you have the opportunity to attract more of what you want because you are communicating more effectively.
Empowering Regards,
Bob
There is Power in the Clarity of your Articulation
“There is power in the clarity of your articulation.”
Those of you who have picked up a copy of Remember the Ice and Other Paradigm Shifts recognize that statement as the first line of Chapter One.
Repetition is the mother of skill, and to effectively internalize and use the concepts taught in my book, seminars and coaching; you need to remind yourself of some basic fundamentals, over and over again.
Take a moment to stop and really think about the power you have in the clarity of what you say. Your sense of personal power, confidence, and self-esteem are wrapped up in how well you are able to communicate your thoughts, needs, ideas, and desires. When you articulate clearly and successfully, everything else falls into place.
Poor word choice is a serious obstacle to clear communication and diminishes your personal power. Imagine how much more power and confidence you would have in your life if you would consistently get you message across clearly. How empowering do you think it would be to know that your words influence and inspire, rather than confuse and annoy? I believe few people actually set out to confuse and annoy others. I believe most of us want to be clear and make sense. I believe most people just need to know how to do it.
The good news is that you already have everything you need. It’s just a matter of understanding the how and why of organizing and using your words, and putting it all into practice.
Remember, “There is power in the clarity of your articulation.”
Those of you who have picked up a copy of Remember the Ice and Other Paradigm Shifts recognize that statement as the first line of Chapter One.
Repetition is the mother of skill, and to effectively internalize and use the concepts taught in my book, seminars and coaching; you need to remind yourself of some basic fundamentals, over and over again.
Take a moment to stop and really think about the power you have in the clarity of what you say. Your sense of personal power, confidence, and self-esteem are wrapped up in how well you are able to communicate your thoughts, needs, ideas, and desires. When you articulate clearly and successfully, everything else falls into place.
Poor word choice is a serious obstacle to clear communication and diminishes your personal power. Imagine how much more power and confidence you would have in your life if you would consistently get you message across clearly. How empowering do you think it would be to know that your words influence and inspire, rather than confuse and annoy? I believe few people actually set out to confuse and annoy others. I believe most of us want to be clear and make sense. I believe most people just need to know how to do it.
The good news is that you already have everything you need. It’s just a matter of understanding the how and why of organizing and using your words, and putting it all into practice.
Remember, “There is power in the clarity of your articulation.”
Welcome to the "Ice Chips" Blog
Ice Chips are snippets of content compiled from the simple yet far reaching concept of Remember the Ice and Other Paradigm Shifts. As the author and creator of this empowering word choice program, I have been amazed at its simple complexity.
Wait a minute…… simple complexity?
Well, yes. Remember the Ice is based on a very simple story, and has far reaching impact on the way you articulate your message. There is Power in the Clarity of your Articulation and Remember the Ice helps you attract the life you want through empowering word choice.
Here is the background story:
In a convenience store on Northern Avenue in Phoenix, AZ, the manager had placed a couple of signs above his cash registers. His intention was to encourage his patrons to buy more ice during the hot desert summer. I lived across the street from this store and came to know him. Rick was working one day as I made a purchase. This time I paused and asked him how his ice sales were going. Perhaps you might think this a strange question. Alas, I am intrigued by words and their juxtapositions as well as the outcomes of behavior.
You see, the signs above the cash registers read: DON’T FORGET THE ICE.
I asked Rick how sales were going. His reply was less than favorable. I paused and asked if I could make a suggestion. I mean, after all, this was Phoenix—in the desert—in the middle of the summer. (110+ degrees in the shade)
“Rick, do you have a couple of pieces of paper and a magic marker?” I inquired. He gave me the items and I quickly made two new signs for him.
The new signs were: REMEMBER THE ICE.
I left with a knowing smile and purposely stayed away for about three weeks. When I did go back to the store I spoke with Rick about his recent ice sales. “I have ordered three times as much in the last three weeks. Sales are great.”
I smiled and explained what I had done. “If I say to you: Don’t think of the color blue. What color are you thinking of?”
“Why blue of course” he replied.
“Of course.”
Now if I say “don’t forget the ice”, what will you forget?
Rick's Ice sales increased 500% in 30 days!
Ahhhh.....the power of empowering word choice!
Wait a minute…… simple complexity?
Well, yes. Remember the Ice is based on a very simple story, and has far reaching impact on the way you articulate your message. There is Power in the Clarity of your Articulation and Remember the Ice helps you attract the life you want through empowering word choice.
Here is the background story:
In a convenience store on Northern Avenue in Phoenix, AZ, the manager had placed a couple of signs above his cash registers. His intention was to encourage his patrons to buy more ice during the hot desert summer. I lived across the street from this store and came to know him. Rick was working one day as I made a purchase. This time I paused and asked him how his ice sales were going. Perhaps you might think this a strange question. Alas, I am intrigued by words and their juxtapositions as well as the outcomes of behavior.
You see, the signs above the cash registers read: DON’T FORGET THE ICE.
I asked Rick how sales were going. His reply was less than favorable. I paused and asked if I could make a suggestion. I mean, after all, this was Phoenix—in the desert—in the middle of the summer. (110+ degrees in the shade)
“Rick, do you have a couple of pieces of paper and a magic marker?” I inquired. He gave me the items and I quickly made two new signs for him.
The new signs were: REMEMBER THE ICE.
I left with a knowing smile and purposely stayed away for about three weeks. When I did go back to the store I spoke with Rick about his recent ice sales. “I have ordered three times as much in the last three weeks. Sales are great.”
I smiled and explained what I had done. “If I say to you: Don’t think of the color blue. What color are you thinking of?”
“Why blue of course” he replied.
“Of course.”
Now if I say “don’t forget the ice”, what will you forget?
“Hmmm…the ice.”
“Right.”
Rick's Ice sales increased 500% in 30 days!
Ahhhh.....the power of empowering word choice!
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